R
Rakuten Ichiba
Currently active
Japanese ecommerce marketplace providing a channel for third-party merchants.
What Changed
Implemented the 'Rakuten Super Point' system to drive cross-service loyalty.
Observed Timeline
- Launch: 1997
- Changes: Implemented the 'Rakuten Super Point' system to drive cross-service loyalty.
Technical Details
| Category | Marketplace Integration |
|---|---|
| Source Site | toolreplace |